About HGDR Consulting

Hannah founded HGDR Consulting after more than a decade across agency and brand-side roles, including freelancing and growth marketing in-house; and kickstarting GenAI innovation in her last agency role.

Past B2B and financial-services work includes CBRE, Société Générale, HANetf, Lloyds Bank, Barclays, American Express and Shell PLC. Consumer and DTC work includes Knorr, Hellmann’s, NowTV, DFS, Mars, British Gas and De Beers.

A DTC e-commerce brand’s paid purchases and revenue each rose 21% over 7 weeks.

An early-stage investment platform on a brand-new domain with no backlinks or paid traffic generated its first marketing-qualified leads through organic search within 3 months of an SEO-led launch.

Search is where most buyers start. The goal is to be worth finding there. Strategic positioning and quality content compound over time. Volume and tactics alone don't.

Beyond the work

Hannah is a photographer. Writes occasionally on Search marketing trends and codes

• Specialised AI workflows for search engine marketing
• Free calm toddler games for her little one