Start with a scoping audit
I review your site and tracking, then get high-impact fixes in during the audit. You leave with a prioritised plan and a clear scope for what comes next.
Which situation sounds like yours?
Triage
You want to know what to fix first
Traffic or rankings have moved and the dashboards aren't clear on why. The audit pinpoints what's slipped, protects what's still working, and gets high-impact fixes in.
Foundations
You want tracking you can trust
Conversion and attribution data isn't reliable, so budget decisions feel closer to guesswork. The audit fixes the data hygiene distorting your numbers and gets tracking into the shape performance marketing needs.
Safeguard
You want a rebrand or new site led end-to-end
A new site or rebrand is coming, and search demand hasn't been mapped against it. The audit scopes the search-led structure and protects the rankings you've earned. The tech SEO, media planning, and rollout coordination the launch needs can run on from there.
Long-term growth
You want to show up across AI and search
Your brand's presence across AI assistants and traditional search is unclear. The audit identifies where you show up and why, then puts the digital marketing fundamentals AI search depends on in place, building for longer-term growth rather than a one-off push.
How it works
Step 1
A short fit call
A short call to check the work suits both sides and agree the scope.
Step 2
The scoping audit, £564 + VAT
High-impact fixes go in during the audit itself. A prioritised plan with recommendations and next steps follows. You keep both whatever you decide next.
What you get from the scoping audit
Onboarding
Service agreement and shared access to your ad accounts, analytics, CRM, and other martech. If anything isn't set up, I handle it.
Site and search review
Technical SEO, conversion tracking, keyword research, and opportunity analysis.
Hands-on fixes during the audit
High-impact fixes go in as I find them, not added to a backlog. Technical SEO, conversion tracking, and quick content wins, sequenced by what shifts visibility or conversion fastest.
Prioritised plan and next steps
Recommendations ranked by impact, with measurable outcomes your team can track and the next steps mapped out.
What happens next
After the scoping audit, most clients take one of two paths.
Grow with Addy
An AI search marketing platform that reasons through your data and manages campaigns with your approval. Uses the audit findings as its starting point.
From £50/month
Learn more about AddyOngoing support
For teams that need a senior marketing partner. Strategy, campaigns, technical implementation, and team enablement on a rolling basis.
From £1.8k/month
Book a fit callRecommendations
Have had the pleasure of collaborating with Hannah on several SEO projects. Her deep understanding of SEO combined with her dedication and innovative approach consistently leads to excellent results. Hannah not only possesses a strong technical foundation, from on-page optimization to strategic link building, but she also brings creativity and keen analytical skills to every challenge. Her ability to interpret data, adapt strategies in real-time, and communicate complex concepts with clarity has been invaluable to our team. I highly recommend Hannah for any SEO role because she delivers top-tier work and demonstrates a commitment to excellence that drives tangible success.
I recently worked with Hannah on a complex project that involved the advanced tracking of data, capturing data layer objects, and inputs across multiple platforms, including Hubspot, a complicated headless CMS, and other reporting platforms. Hannah solved the issues professionally, efficiently, and in a brilliant manner. It was also really easy to get in touch with any questions, and at no point was I left wondering “what if”. I couldn’t recommend Hannah enough, for a multitude of reasons.
Brands worked with over the years
Filter by sector. The experience spans enterprise, financial services, commercial property and B2B platforms, alongside consumer brands.
- American Express
- Barclays
- Lloyds
- HANetf
- Société Générale
- CBRE
- Hanover Green
- Rathbone Square
- My Home Move
- Simplify
- RM Legal Solutions
- Runway East
- Spitalfields Market
- Shell
- OMV
- Centrica
- British Gas
- Hive Energy
- Dyno-Rod
- Unilever
- Mars
- Bayer
- De Beers
- Sky
- Smart Spaces
- SmartRewards
- JAAQ
- Screenly
- Addy
- Local Heroes
- EssenceMediacom
- iCrossing
- D2 Interactive
- Royal Air Force
- Visit Wales
- Holts Jewellery
- Knoops
- DFS
- SUS Wellbeing
- NOW
- Knorr
- Hellmann's
- Flora
- Cif
- Lifebuoy
- Seeds of Change
- Ben's Original
- Beloved
- Whiskas
- Nutro
- Pedigree
- Royal Canin
- Rennie
- Berocca
- Canesten
- STYRKR
Showing 56 of 56 brands
FAQs
What do you need from me to get started?
A short fit call, then shared access to your marketing accounts and any brand guidelines. If anything isn't set up yet, I handle it.
Can we just have a strategy call instead of paying for the audit?
The short call covers fit and scope. The recommendations come from the scoping audit, where I've reviewed your setup, run high-impact fixes during the audit, and left you with a prioritised plan to keep whatever you decide next.
How quickly can we get started?
Most audits begin within a week of the fit call. Timing depends on account access.
Do you work alongside our in-house team or current agency?
Yes. Work often involves supporting an in-house marketer or plugging a gap alongside an agency you already use.
What's the difference between this and hiring an agency?
You work directly with a senior strategist who does the work end to end. One person from strategy through to implementation.
Can you help with regulated industries?
Yes. I've run campaigns in regulated categories including financial services and healthcare. Compliance is built in across the ad platforms you use.
Looking for something specific? Get in touch and we'll work it out.